Please choose your registration type



Please choose your registration type


 


Asheville Breweries Operational Tours

June 6, 2017 | Asheville, NC

Join us for behind-the-scenes tours of multiple breweries in the Asheville area! Tours are exclusively for conference participants and will focus on logistics, storage, efficiency, tap rooms and other areas critical to a successful operation.

Tour Registration Includes:

  • Behind-the-Scenes Operational Tours of New Belgium, Sierra Nevada, and Highland Brewing Company!
  • Transportation Fee
  • Boxed Lunch
  • Craft Beer Tastings


This tour is available as an add-on to the main conference only.


 


Preliminary Agenda

 
In addition to our post-conference Behind-the-Scenes Brewery Tours, we're leaving evenings free so you can visit Asheville's local breweries - several are within walking distance of the Renaissance Hotel!

What topics and speakers do you want to see next June? Contact Pete Cook to make your recommendations!

Sunday, June 4, 2017


Time Event
7:00 PM - 8:00 PM Speaker & Sponsor Reception
(Invitation Only)

Monday, June 5, 2017


Time Event
8:00 AM - 9:00 AM Networking Breakfast
8:30 AM - 8:45 AM Welcoming Remarks
  • Pete Cook, President, The Brewery Business Network
8:45 AM - 9:15 AM Crafting a Profitable Business Model For An Increasingly Fragmented Industry
  • Sam Holloway, Founder & President, Crafting A Strategy
9:15 AM - 10:00 AM Brewers Panel on Top Operational & Business Challenges
  • MODERATOR: Scott Ebert, Partner, Baker Tilly
  • PANELIST: Greg Hardman, Christian Moerlein Brewing Company
  • PANELIST: Jack McCraine, Baker Tilly
  • PANELIST: Gary Nicholas, Nicholas Brewing Projects
10:00 AM - 10:30 AM Break in the Exhibit Area
10:30 AM - 11:15 AM Key Employee Retention Discussion
  • John Szymankiewicz, Attorney, Beer Law Center
  • Scott Wise, Founder, Scotty's Brewhouse and Thr3e Wise Men Brewing
  • Leah Ashburn, President, Highland Brewing Company
  • Jamie Bartholomaus, President/Co-Owner, Foothills Brewing
11:15 AM - 12:00 PM Taking a Holistic Approach to Running Your Brewery
  • Mike Mitaro, President, Brewers Advisory Group
  • Steve Woodward, Partner, Brewers Advisory Group
12:00 PM - 1:00 PM Networking Lunch
1:00 PM - 1:30 PM Negotiations & Contracts
  • Melinda Sellers, Partner, Burr & Forman
1:30 PM - 2:00 PM Brewery Management Systems Case Studies
  • Brad Windecker, President, OrchestratedBEER
  • Kevin Boyett, Brewery Manager, Lonerider Brewing Co
2:00 PM - 2:45 PM Panel Discussion: Opening in Asheville
  • Billy Pyatt, President of the Asheville Brewers Alliance and Founder, Catawba Brewing Company
  • Jay Richardson, General Manager, New Belgium - Asheville
  • Brian Spotts, General Manager, Oskar Blues Brewery
  • Brian Grossman, Second Generation Brewer, Sierra Nevada
2:45 PM - 3:15 PM Break in the Exhibit Area
3:15 PM - 4:00 PM Panel Discussion: Supply Chain, Procurement & Logistics
  • MODERATOR: Kevin Lowe, East Territory Sales Manager, BrewCraft USA
  • PANELIST: Jamie Bartholomaus, President/Co-Owner, Foothills Brewing
  • PANELIST: Walt Dickinson, Head Blender/Owner, Wicked Weed Brewing
4:00 PM - 5:15 PM Roundtable Discussions & Refreshments
Roundtable Topics:
  • "How to reseed and launch with a distributor you didn’t choose" - Presented by Baker Tilly
  • "When is it time to rebrand -- when is it not?" - Presented by 831 Branding + Design
  • "Mergers & Acquisitions" - Presented by Brewers Advisory Group
  • "Strategic Planning" - Presented by Crafting A Strategy
  • "Working with Sam's Club" - Presented by Sam's Club
  • "Customize Your Beer Flavor with Simplicity & Ease" - Presented by Amoretti
  • "Supply Chain Best Practices" - Presented by BrewCraft USA
5:15 PM - 7:00 PM Beer Tasting Reception in Exhibit Area
Evening open for local brewery tours, client dinners, etc.

Tuesday, June 6, 2017


Time Event
8:00 AM - 9:00 AM Networking Breakfast
8:30 AM - 8:45 AM Welcoming Remarks
  • Pete Cook, President, The Brewery Business Network
8:45 AM - 9:15 AM Performing an Operational Audit
  • Audra Gaiziunas, Founder, Brewed for Her Ledger, LLC
9:15 AM - 10:15 AM Panel Discussion: Sales, Branding & Distribution
  • MODERATOR: Dean Palmer, Owner, Global Brewers Guild
  • PANELIST: Jeremiah Tutwiler, Founder & Lead Designer, 831 Branding + Design
  • PANELIST: Derek Allen, Alcoholic Beverage Attorney, Ward and Smith,P.A.
  • PANELIST: Tommy Gannon, Director of Sales - Eastern US, Sierra Nevada
  • PANELIST: Paul Stoddart, National Account Executive, The Gambrinus Company
10:15 AM - 10:45 AM Break in the Exhibit Area
10:45 AM - 11:45 AM Panel Discussion: Selling to Retail & Restaurant Chains
  • MODERATOR: Joey Redner, Founder & CEO, Cigar City Brewing
  • PANELIST: Morgan Matthews, Beer Buyer, Sam's Club
  • PANELIST: Sara Fasolino, Sr. Manager, Alcohol Procurement, Brinker International (Chili's & Magiano's Little Italy)
  • PANELIST: Scott Wise, Founder, Scotty's Brewhouse and Thr3e Wise Men Brewing
11:45 AM - 12:00 PM Closing Remarks
12:00 PM - 3:00 PM Asheville Breweries Bus Tour
Take a behind-the-scenes tour of the business operations of some of the best known craft breweries.
Confirmed stops include: New Belgium,  Sierra Nevada, and Highland Brewing Company!

Closed-toe shoes are required in order to be allowed into some areas of the brewery